Every company that releases high-end products should make a choice. 1) Releasing new products with the latest technology even though there will be problems(And prices will also be high) 2) Or Releasing new products that are slightly improved from existing ones. There is no right answer. Each company chooses according to their situation and their confidence. Success or failure will be determined in the market.
When the first iPhone was released, there were a lot of controversies. Some of them pointed out the fact that fingerprints of the user remain all over the screen. However, consumers replied, "If the screen is messy, you can just clean it" iPhone4 had problems with phone calls when the user held certain place by hand. And Steve Jobs said somewhat arrogantly "Just avoid holding it in that way". Galaxy Note7 had a battery explosion problem. Like this, the latest smartphones always have some controversies. Smartphone companies adopt the latest technology to win the competition. The latest technology is less proven than the old one.
Samsung Galaxy Fold, which is equipped with a foldable screen and is acclaimed as a ‘smartphone for the future’ is also unable to avoid the controversy. A prototype was scheduled to be released in the United States on April 26, and some of the reporters who used the product reported that the product had been completely broken down when they removed the screen shield. Bloomberg, The Verge, and CNBC reported that news on the same day.
Samsung Electronics said, "We developed a foldable screen and installed a screen shield on the screen. People should not remove it. Please don’t misunderstand it as a kind of 'screen protector’"., if the user removes the screen shield, the screen of the Galaxy Fold will break down. Samsung Electronics said, "We will definitely notify consumers about the screen shield in the future"
However, the Wall Street Journal reporter refused to review Galaxy Fold because he did not agree with the explanation. The reporter thinks that the problem he found is a serious flaw and Samsung should not launch Galaxy Fold at this time. Samsung Electronics said there is no problem with the quality of the product and will release it in the US, Europe as scheduled. (After that, Samsung postponed the launch of the Galaxy Fold in the US and Europe.)
In fact, something similar happened in the past. When there was a ‘antennagate' controversy about iPhone4, the US magazine ‘Consumer Reports’ removed iPhone4 from its list of recommended products. However, the reaction of consumers was completely different. The iPhone4 was very successful.
Before the product is released, experts review it. The more information reviewers and engineers provide the better. Companies that receive their comments may postpone launching. However, after the product is released, the consumer's choice is the only answer. Consumers may not buy because of these flaws. Consumers may buy it because they think it is worth buying in spite of these flaws. Some consumers may think this is not a flaw. The iPhone4 was very popular even in the criticism of how a mobile phone with call function flaw is a normal product.
Galaxy Fold has already demonstrated its functionality and reliability through its product presentation. In addition, there is a controversy about screen shield because of its innovative technology. Now is the time for the consumer to decide the final conclusion.
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